I think there are a couple main reasons why the research aspect is so overlooked in affiliate marketing. The first reason is, people are just lazy. Most new affiliate marketers are only thinking about making money in the shortest period of time, so they simply choose a niche and build a site in their first day. Then, months go by with little to no website traffic and they proclaim that affiliate marketing no longer works. Considering affiliate marketing is a multi-billion dollar per year industry driving about 20% of all online sales, that of course isn’t true. Most people just don’t do the research necessary to truly find a profitable niche that is in demand without too much competition.
Carolanne Mangles is the Digital Marketing Executive for Business Memberships at Smart Insights. She has worked on numerous channels across the full customer lifecycle including, search engine marketing, social media, email engagement sequences, CRO and planned and managed fully integrated campaigns to boost new customer acquisition and current membership retention. She has also spoken on search engine marketing and content marketing at the B2B Expo in London where she gave masterclasses on Transforming Social Media and Transforming Search Marketing. When she’s not in the office you’ll find walking her dog to tire him out so she can enjoy a big glass of red wine. Connect with her on LinkedIn or follow her on Twitter.
Promote products at various price points. Even the little products (like Amazon ebooks) add up. If there is a truly useful product on the pricier side, it can still be worth the promotion even if only a few people buy it. If you’ve used a product of exceptional quality and it’s a good investment, or if it’s a product that’s unique, specialized or one-of-a-kind, go for it.
I totally agreed with you that affiliated marketing pay the bill more that AdSense does. I was reading a post on bivori that was shared by Reginald on how he made $405 in a month from affiliated marketing yet he made less than $5 from his AdSense account that same month, meaning that he ventured more into affiliated marketing the more rather than AdSense, but the fact is traffic is the real back-born of a successful affiliated internet marketers and choosing the right niche.

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To help highlight the range of great options available, our updated infographic and free Digital Marketing Tools and Services download recommends 30 categories of marketing technology and our pick of the most popular 5 in each category. We’ve grouped them across the Smart Insights RACE Planning framework for managing digital marketing so you can review where you could make better use of the tools across the customer lifecycle. Click on the infographic below to see a larger version.
If you were doubting the number of tools available and how it can be a problem to select and manage them, just look at the growth in the number of marketing technology applications over the last few years. For Scott Brinker's Marketing Technology landscape -it's tripled since 2014, and grown tenfold since 2012! In the current 2018 version it now has over 5,000 entries.
Word of mouth is one of the best ways to generate more business and sales. The easiest way to do this is with a customer referral program. ReferralCandy is an easy-to-use plugin you can add to your eCommerce store that lets you create customized rewards for customers who refer their friends. Customers get a unique, memorable referral link they can share with friends, and you can promote your program with beautiful widgets and email templates—no designers or developers needed. Click here for a free 30-day trial.
When starting out in affiliate marketing, it’s easy to be lured by sky-high payouts. However, before you leap, it’s important to do a little research to find out why those payouts are so high. Start by looking into the stats that can shed light quickly on the health of the campaign, such as earnings per click (EPC), conversion rates and geo-coverage. If any of these are low, it’s a sign that the high payout is indicative of the difficulty of landing a qualified lead. Next, ask your account manager if it’s a highly competitive campaign or if it has extremely low volume so while the payouts are high, they could also be infrequent.
Mistake #3: Giving your friend’s product a glowing review without actually being familiar with your friend’s product. This happens a lot in the affiliate marketing (and book marketing) world unfortunately. It’s a “scratch my back and I’ll scratch yours” type of situation. By all means, give your friend a glowing review, but if you haven’t actually read their book or taken their course or tried their product, don’t talk about it as though you have. Readers deserve honest recommendations! (Here’s an example of me helping to announce the launch of my friend’s book while being clear I hadn’t read it.)
You need to make sure that the product or service you’re affiliated with is something you really believe in. It’d be easy to just form a partnership on the basis of making an easy buck, but what does that say about your brand? Before you shake hands and sign contracts, ask yourself if this is a product or service you would want yourself. If not, just look for the next opportunity. Building relationships with a company that you would stand by as a customer will provide authenticity and integrity to your brand, and that builds invaluable loyalty.

TrafficWave is, again, not quite a traffic exchange. Rather, it’s a valuable tool to use with the traffic you’ve already attained. It’s a fairly sophisticated autoresponder for email lists, with a 30-day trial and a suite of tools designed to help you put together the best autoresponses available. Use it in conjunction with any of your affiliate or referral programs for a sizable benefit.

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